Engrossed in the world of books, Maisie Peters originally wanted to be an author before realizing she could turn her stories into songs. Having written her first track at just nine years old, she began honing her songwriting skills, crafting the blueprint for her honest, witty, and wholly relatable diary-style songs. After teaching herself guitar, Maisie took to open mic nights and busking around West-Sussex, using the money to launch a YouTube channel. Over time, she began cultivating what is now one of the most dedicated fanbases in modern pop. Sparking a label bidding war whilst still in school, Maisie eventually signed to Atlantic Records in 2018 and released her debut EP, ‘Dressed Too Nice For A Jacket’, later that year.
In the years that have followed, Maisie has firmly established herself as one of pop’s brightest new talents, racking up over a billion global streams and earning famous fans like Taylor Swift, Phoebe Bridgers and Sam Smith, as well as launching her very own virtual book club, with guests including Annie Lord, Bolu Babalola and Elif Batuman. 2021 saw her sign to Ed Sheeran’s Gingerbread Man Records, become one of the youngest musicians in history to write and curate a soundtrack for the second season of Apple TV+’s ‘Trying’ and follow in the footsteps of Billie Eilish and Megan Thee Stallion as an Apple Music Up Next artist. The year culminated with the release of her critically-acclaimed debut album, ‘You Signed Up For This,’ along with breakthrough, high profile appearances on The Late Late Show with James Corden, Jimmy Kimmel Live! and The Kelly Clarkson Show. Running full steam ahead, Maisie went on to sell out her second US headline tour and support Ed Sheeran on his mammoth UK/EU stadium tour, with five more dates confirmed for the North American run later this year.
This year Maisie will release her highlight anticipated sophomore album The Good Witch, arriving June 16th via Ed Sheeran’s Gingerbread Man Records. The Good Witch is the official follow-up to Maisie’s acclaimed debut, You Signed Up For This, and in many ways the older, wiser and scorned counterpart. Where You Signed Up For This was an observational, coming-of-age record, The Good Witch finds Maisie at her most introspective and self-reflective, drawing inspiration from the works of Joan Didion, J. M. Barrie, Greek mythology and Western movies; the record explores the complexities of romantic breakups, the preciousness of friendship and true value of self-worth. Exhibiting a newfound confidence, sharper storytelling and greater artistic ambition, Maisie created The Good Witch across London, Suffolk, Stockholm, Bergen and LA, alongside Oscar Görres (Taylor Swift, Troye Sivan), Two Inch Punch (Sam Smith, Jessie Ware), Matias Tellez (girl in red), Brad Ellis (Jorja Smith, Little Mix), Joe Rubel (Ed Sheeran, Tom Grennan) and Elvira Anderfjärd (Tove Lo, Katy Perry).